Factor TG's Agency Partner Program offers advertising agencies a highly collaborative relationship that enables them to leverage online research to continually validate and optimize the online marketing channel on behalf of their clients.

Online research continues to be a strategic requirement for a growing number of sophisticated clients who want to validate the effectiveness of online advertising and marketing. The Factor TG Partner program helps agencies to capitalize on this need by offering an integrated suite of solutions that utilize customer feedback to optimize online marketing.

Key Benefits to Joining the Factor TG Partner Program

• Benefit from having a single point of contact, with deep technical and strategic expertise
• Collaborate with Factor TG on client proposals and projects
• Volume discounts
• Access to presentations and sales support materials
• Access to reports and customer conferences, and networking with complementary business partners
• Enjoy a relationship that encourages innovation and collaboration

Partner with a Leader
Factor TG offers the premier solution for online research applications. Our products and services are considered among the most sophisticated and methodologically accurate, not only by our customers, but also by independent consulting organizations. In addition to our powerful technology, our involvement with ground-breaking studies makes us a leader in innovation.

Benefit From Our Experience
In order to meet the different research applications needs of customers, the Factor TG Partner Program offers partners direct support from a single point-of-contact within the client services team who will bring a wealth of experience to any proposal. Our willingness to collaborate sets us apart from the rest of the field.

Why Partners Select Factor TG
The companies you'll find in our Partner Program have chosen Factor TG for our market leadership, flexibility, personal support and breadth of capabilities. Time and again, we have proven that our online research applications, coupled with the experience of our partners, can drive real business value.

• AdEffect provides marketers with the most flexible, powerful tool available to measure the effect of online advertising, measuring how a specific ad or ads impacts people in terms of aided and unaided awareness of the brand, overall perception of quality, purchase intent, and more.
• WebSuite is designed to accelerate the online purchase funnel. Customers use WebSuite to identify and optimize homepage/landing page abandonment, site satisfaction and usability, and can dramatically increase conversion rates by accelerating shoppers through the buyflow process.
• ResearchSuite is used to conduct panel research, email-based follow-up, and general market research on the Internet. ResearchSuite can reduce the cost of conducting a market study by 60%, while yielding more accurate, faster results.