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Buy Flow Optimization enables you to analyze specific user behaviors through direct contact with a sample of your customers. When a specific action occurs, such as leaving the site without completing a transaction, a custom survey is dyamically generated to collect valuable feedback from the departing customer - at the point of departure.
The data you collect can then be used to create summary reports, providing you with the information you need to systematically address the problems identified by your customers and optimize your transaction process. You may also close the loop by following up with them, and win them back as customers.
You have already spent a fortune getting people to your site. Protect your investment by giving them a voice to improve their experience on your site. BuyerFeedback has been developed for any company looking to improve their web ROI:
- Etailers
- Financial institutions
BuyerFeedback enables you to finally learn why visitors are not buying, or why buyers are not satisfied. Learn from them; improve the site and target respondents with incentives to return.
BuyerFeedback can be installed in any site in just a few minutes. Factor TG creates a custom, hosted, managed database for you, into which all data is stored. Administration and reports are available through a standard Web browser.
- Do it yourself model or use our staff
- Easy to use - no programming required
- Quickly gather feedback data in our centralized eRelate Profiling Database
- Make adjustments on the fly, as needed
- Tailor the look and feel to match your brand or online presence
- View your data online, real time
- View simple summary reports, or in depth filters and cross tabs, or export your data
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"Factor TG provides the flexibility and control we need to get accurate, meaningful results for our clients."
-- Account Strategist, Interactive Agency
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