Solutions for Agencies Strategy

Immediate Visibility into Ad Performance

  • Get actionable insights on media and campaign performance
  • Deliver in-depth accountability on your clients’ ROI
  • Uncover campaign effectiveness and quickly course-correct—even in-flight

Media buyers and creative agencies today are faced with more scrutiny from their clients than ever before. Against tough competition for media dollars, knowing how well their clients' campaigns are performing is critical to client satisfaction and continued success.

SymphonyAM goes beyond simple data metrics to provide a more complete picture about media efficiency and effectiveness across multiple platforms and enable you to deliver increased value to your clients. Our insights give you the tools to effectively manage all facets of the media process, including:

  • Advertising performance for rapid in-depth tracking of cross-media performance
  • Media insights for superior insights to consumer media and purchase behavior
  • Custom insights tailored to a client’s specific media model and business need

Products for Agencies

SymphonyAM provides the next generation of cross-media measurement, providing a scalable, continuous system of media activity tracking, analysis, and ROI reporting. Our proprietary technology and methodology drive unprecedented visibility into advertising investments. Using our platform, our clients are able to make media allocation decisions, optimize creative and deliver better overall financial results without increasing budgets.

  • Accuracy: Granular information about consumer behavior and campaign effectiveness
  • Speed: Online reporting available at campaign start, updated daily; minimal lead time for new surveys
  • Ease: Turnkey reports, standardized to deliver only the most relevant insights, including comprehensive brand metrics performance dashboard